How did Cleveland schools get 1,379 kids to ride their bikes to school in just one day? By creating a challenge! What seems like a simple idea resulted in amazing results. Here’s a snippet of the scene:
Soon a hundred kids have arrived on bikes, then 300, then 500, a few balancing violin cases or classroom projects on their handlebars. Their bikes swallowed the racks in front of the school, amoeba-like, and filled the grass around trees along the parking lot, then began to crowd the iron fence marking the school property. Meanwhile, full-sized buses pulled in with only five or six forlorn-looking children on board.
Why don’t you try creating a community challenge? You never know what could happen!